How to consume better on a daily basis?

Comment mieux consommer au quotidien ?

According to several sources, the textile industry is the second most polluting industry in the world, just after the oil industry. Indeed, the figures are quite frightening: 3.4 billion dollars of turnover per year, 100 billion clothes sold per year and new collections every week. Figures that show a hyper consumption. So how to consume better? How to consume on a daily basis and change the way we consume?

What are the questions to ask yourself before making a purchase?

The first basic thing to ask yourself when you are about to make a purchase is to ask yourself if you really need this garment: don't you already have an existing alternative in your dressing room? Do we want this garment for a long time or is it an impulse, a "trend"?

If it's a promotional item: is it the feeling of a good deal that attracts us, or the item itself? We must also ask ourselves if this garment is in agreement with the other pieces we already own. Does consuming better on a daily basis mean buying less?

Where to buy your clothes?

Then, once you have thought about your purchase, you need to think about the different eco-responsible alternatives that exist: second-hand platforms, second-hand stores, community stores, eco-responsible brands. Maybe the piece you are looking for is on sale on second-hand platforms? In any case, if you look hard enough, it is possible to find more responsible equivalents!

What materials should I choose to have a quality and durable garment?

If you want to consume in a more responsible way, we invite you to learn about the materials used for the manufacture of your clothing.

Indeed, a garment made of synthetic materials such as polyester, polyamide, acrylic, or viscose are anything but responsible. For fast-fashion clothing, brands tend to neglect the quality of clothing and materials so they will be less resistant over time!

It is important to note that even if they are recycled, they continue to release plastic micro-particles into the water during washing! Moreover, a recycled fabric will always contain plastic and will be less resistant over time.

Regarding natural materials, such as cotton which represents 25% of the production of textile fibers, it is preferable to choose organic or recycled cotton. The cultivation of cotton is extremely polluting, it requires a lot of water. Moreover, cotton is a fragile plant. It is therefore necessary to treat it or take good care of it during its cultivation to obtain a quality cotton. Conventional cotton is full of pesticides, fertilizers and GMOs. That's why at Elia we chose organic cotton!

Which manufacturing conditions for my clothes ?

In addition to the materials, it is important to find out how the garment you want to buy is made: By whom and where? Under what conditions? First of all, the place of production should already give you an indication of whether the garment has been made ethically or not. Indeed, a garment made at the other end of the planet will inevitably have an environmental impact with CO2 emissions. But beyond this factor, there are social labels that ensure the good manufacturing conditions of the clothes. Look also at how the brand talks about its production, on its website, but also on its social networks.

Finally, if you want to make a purchase for a special occasion (such as a birthday, a party or a wedding), and you know that you will not wear the garment you bought afterwards, renting clothes can be a good solution for you! It allows you to choose a more original piece without the fear of not being able to wear it again.

We can only encourage you to change your way of consuming by asking yourself the right questions and turning to more responsible alternatives: our Elia menstrual panties are one of them!

If you wish to have more information: https: //multimedia.ademe.fr/infographies/infographie-mode-qqf/


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